Ginger Boyd is a creative director, producer, and brand strategist who is most inspired by solving for brand’s specific needs. She cut her teeth as brand visionary for the cult-favorite women’s activewear brand Machines For Freedom.
Coming on when Machines For Freedom was only 6 months old, she worked to build up the brand from scratch and transformed Machines into a revolutionary voice in the cycling industry, leading the way in diversity, inclusivity, and telling women’s stories.
She is known for pinpointing gaps in growing brands’ strategy, creating the concept to address that need, and executing on that vision.
She is also a spreadsheet-obsessed producer who can wrangle any idea and bring it to fruition. Experienced in COVID-safe production policies.
Based in Los Angeles, will travel.
